Cycles Lapierre – Accell Group France
A key player in the bicycle market in France, Cycles Lapierre is part of the Accell group, which includes several leading brands in traditional, electric, and cargo bicycles.
The Accell Days
A strategic annual event, the Accell Days allow Accell France to present its new products to its network of retailers. In 2024, the brands Lapierre, Haibike, Winora, Ghost, Babboe, Carqon, and Comet were brought together to showcase their innovations, test new models, and engage with industry professionals.
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Thomas Meï
Marketing & Communication Operations Manager
Publique
France
Plateforme Web
Application mobile
